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Connect with a consumer: Marlenne Ferrales

Have you ever wondered how your consumers want you to market? I talked to Marlenne Ferrales, a food truck consumer, about what advertising methods she thinks food truck businesses should use and the methods she has seen food truck owners use in the past.

Next time your business is seeking new advertising methods, consider rewarding your customers with discounts in return for likes on Facebook or retweets on Twitter. Your consumers can bring new ideas and perspectives to the table, which is why it’s important to have open communication with them online. It is also vital to remember that since your business is mobile, your advertisements need to be too.
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